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PARASUCO: The denim legend

Salvatore Parasuco left Italy at a young age to settle in Montreal with his family. He began experimenting with denim dyes and eventually launched his own label, Santana Jeans, in 1975. The company rebranded as Parasuco Jeans in 1998 and has been expanding internationally ever since.

Today, Parasuco Jeans are known for their flawless designs, refined finishes and innovative wash techniques. Find stylish selections in low-rise, mid-rise, skinny, slim and straight jeans for men, as well as mid-rise, high-rise, skinny, super-skinny, slim, boyfriend and straight jeans for women.

Men will also find fashion-forward shorts, sweats and other pants, as well as a selection of underwear, hats and neckties. In tops, Parasuco Canada offers a range of tees and tanks for men, as well as long sleeve tops, sweaters, jackets and outerwear. For women, Parasuco offers complete looks, including skirts, leggings, pants, long sleeve tops, sweaters, hats and jackets and outerwear.

Shop specialized Parasuco collections, including the AEOKI collection to elongate and slim your silhouette, the popular JOGGY collection or the PEOPLE FOR PEACE collection, made from Selvage denim.

Parasuco offers free shipping on orders $98 or more, as well as free returns. Be sure to use coupons for Parasuco.